How a product earns the review

If it does not pass, it does not list. Nothing is listed without a receipt.

The Standard, by category

The same rule applies to every store: if it does not pass, it does not list. What “pass” means depends on the category. Each category states what is required, what is excluded, and what evidence a store submits.

(a) Food and drink

Required: Every ingredient and material is listed in full before the product is listed. The origin is stated. Allergens are named.

Excluded: Undisclosed ingredients or additives. Any claim that the food diagnoses, treats, cures, or prevents a disease.

Evidence a store submits: A full ingredient list, the supplier’s written statement of the product’s Canadian regulatory status, and the label as sold.

(b) Supplements

Required: Where the product is a licensed natural health product, the licence or NPN is on file. Every ingredient and dose is listed. No disease claims.

Excluded: Unlicensed products that make therapeutic claims. Undisclosed ingredients. Claims that the supplement diagnoses, treats, cures, or prevents a disease.

Evidence a store submits: The licence or NPN, a full ingredient and dose list, and the label as sold.

(c) Personal care

Required: Every ingredient is listed in full. Directions and warnings are stated. Fragrance allergens are named where present.

Excluded: Undisclosed ingredients. Claims that the product treats a medical condition. Before-and-after claims that cannot be verified.

Evidence a store submits: A full ingredient list and the label as sold.

(d) Home, air and water

Required: Every material is stated. Performance and safety claims are matched to the evidence. Compatibility and care are stated.

Excluded: Unsubstantiated performance claims. Hidden materials. Claims that the product purifies or treats in ways the evidence does not support.

Evidence a store submits: A materials list, specifications, and any safety or test information.

(e) Books and education

Required: The author and their credentials are stated. The book’s claims are presented as the author’s. The listing copy is reviewed so it does not promise a medical outcome.

Excluded: Listing copy that presents a book as a diagnosis or treatment. Medical claims attributed to the marketplace rather than the author.

Evidence a store submits: The book’s details, the author’s credentials, and the listing copy as it will appear.

(f) Services and practitioners

Required: The practitioner’s credential or registration is checked. Insurance is confirmed. The scope of the service is stated. The claims made for the service are reviewed. Services that pass carry the Practitioner Verified badge: credential and registration checked, insurance confirmed, scope stated, claims reviewed.

Excluded: Claims that a practitioner is licensed or registered when they are not. Claims that a service treats or cures a condition. Outcomes that cannot be substantiated.

Evidence a store submits: The credential or registration, confirmation of insurance, and a written scope of the service.

(g) Rooms

Required: The address, access, capacity, and the full rate schedule are stated up front. Cancellation terms are stated before booking.

Excluded: Hidden fees. Rates that change after booking. Restrictions that are not disclosed before booking.

Evidence a store submits: The address and photos, the rate schedule, and the terms that apply to bookings.

How review works

Every product is reviewed by The Founding Review Panel, one product at a time, before it lists. The panel gives a written verdict for each product: approved as-is, approved with changes, or not listed. The verdict and the reasons stay with the product as its Clean Review receipt, so every member can read them.

If a store disagrees with a verdict, it can appeal in writing to hello@globalwellnesss.com. Every appeal is reviewed within 30 days. A store may also ask for a re-review: the first re-review is free, then $250. New products are reviewed in batches: $350 for a new-product batch, $750 for a Streamline batch.

Founding stores

Some founding stores are run by people who also hold an interest in Member & Maker. Those stores are reviewed the same way as every other store — the same standard, the same panel, the same written verdicts — and their products carry the same Clean Review receipts.