Journal
The questions members are actually asking.
The journal opens with three questions. The first two are answered below, from the Clean Standard. The third is answered store by store, starting in Ottawa.
Journal · The Standard
How does a product earn the Clean Review?
Three steps, in plain language. First, read the label: every ingredient and material is listed before the product is listed. Second, check the product against the published standard, one product at a time. Third, publish the receipt: the reasons stay with the product, for every member to read.
Journal · Inside a receipt
What was checked, and what did not pass?
Every product carries a receipt: what was checked, what passed, what changed, and why. 389 products have been reviewed; 131 were approved as-is; 51 changed before they could list. The rest were not listed. If it does not pass, it does not list.
Journal · In Ottawa
What does eating clean actually look like in Ottawa?
Ottawa shops, shelves, and the trade-offs in real life. Answered store by store: Agara coffee and matcha, Boodeful nutrition and coaching, and Greenacre Books on what the mouth has to do with it all.